Work by Eduardo Muñoz Bachs, one of the great designers of the Cuban golden age. He was born on April 12, 1937 in Valencia, Spain, but moved to Cuba with his parents in 1941. In 1960, with no formal training in graphic design, he made the first poster for the Instituto Cubano de Arte e Industria Cinematográficos (ICAIC) that was founded shortly after the Cuban revolution to produce and promote Cuban films. The association with ICAIC lasted for a lifetime, and Bachs made over 2,000 movie posters for them. He is counted among the greatest Cuban poster designers - a group nicknamed El maestro del cartel cubano de todos los tiempos - and contributed to the international admiration that the colorful Cuban posters enjoyed in the 1970s.